Gamified Public Welfare User Cooperation Local World Fitness Hypernetwork Evolution Model

Jiamin Wang
School of Business, Central South University, Changsha 410083, China

Abstract:

Due to the continuous development and innovation of Internet public welfare, gamification of charity has become an important direction. A number of team tasks have emerged in gamified fundraising platforms and play an important role for users to participate in charitable activities. In this study, we present a local world fitness hypernetwork evolution model by taking into account how players cooperate in teams. In the context of gamification, the fitness distribution function is determined considering the characteristics of public welfare platforms and social platforms that are closely integrated. We numerically investigate the hyperdegree, node degree, hyperedge degree, clustering coefficient and average distance under two types of fitness, and the results show that the hypernetwork model has the scale-free and small-world properties, which provide new ideas for the research of gamification and enhance the understanding of real gamified cooperation between players for charity.