Commercialization of Biological Movement Data: Virtual Reality-Based Exhibition of Sports Projects Across Different Historical Periods

Hua Liu
XinXiang University, HeNan, XinXiang, 453003, China.

Abstract:

The utilization of biological motion data in VR exhibitions enhances the authenticity and interaction by integrating real-time motion and physiological feedback. This integration allows audiences to experience sports in a more engaging and personalized manner, as VR exhibits can reflect the physiological demands and technical nuances of each sport. This study explores the value and implementation pathways of VR technology in sports culture exhibitions by analyzing three representative cases: ancient Cuju, modern basketball, and contemporary skiing. It demonstrates how VR’s characteristics of immersion, interactivity, and hyperreality can dynamically showcase the historical evolution and technical essence of sports culture. The findings reveal that VR technology, through realistic virtual scenes, dynamic timeline designs, multi-sensory interactions, and motion data integration, provides audiences with a deeply engaging experience that surpasses traditional exhibition formats, significantly enhancing the reach and cultural identity of sports dissemination. Additionally, the study identifies challenges such as hardware compatibility, user experience optimization, and the integration of motion data. It suggests that future research should focus on the integration of VR with artificial intelligence and multi-sensory technologies to further enhance the immersion and personalization of cultural exhibitions. This research offers innovative theoretical and practical support for the digital preservation and global dissemination of sports culture.