JCB, Volume 23, Number 3, 2017 Article Vol.23 No. 3 (2017) Discussion on marketing strategies for medical facilities under the new environment Yulan Zheng Abstract: After entering the 21st century, the economic and scientific and technological levels of China show a tendency of rapid rise. On account of it, medical level is also develop Article Vol.23 No. 3 (2017) Venture investment assessment of the biotechnology industry Xiangli Kong Abstract: The biotechnology industry has been the leading industry among various high-tech industries since the mid- and late stage of 20th century and has applied in many fields. Ven Article Vol.23 No. 3 (2017) A new choice for marketing mode of medical devices: mobile phone media Kui Yu Abstract: Since the release of Chinese economic reform, the industry of medical devices has gained a rapid development in China and has been one of the important supports for national ec Article Vol.23 No. 3 (2017) Discussion on Strengthening Financial Supervision of Pharmaceutical Industry under the Background of New Medical Reform Chunjiang Yang Abstract: with the continuous development of the economy and the improvement of the medical technological level, China's pharmaceutical industry is also undergoing sustainable development wh Article Vol.23 No. 3 (2017) Safety management and risk communication of genetically modified organisms Jinying Li With the rapid development of transgenic biotechnology, social economic benefits generated from it becomes more and more; however, the doubt on its safety never fades away. Whether tr Article Vol.23 No. 3 (2017) Intellectual property problems of biodiversity in multi-dimensional perspective Lin Cai The characteristic of biodiversity is the country or national ownership of biodiversity resources, while intellectual property protects private interest and emphasizes privatization. Article Vol.23 No. 3 (2017) Wearable Large Volume Injectors Hold Promise for Success in Commercialization of Biologics Michael D. Hooven With so many biologics in development and no patient-centric way to deliver them, it was inevitable that innovative delivery solutions would emerge that enable a new pharmaceutical produc Article Vol.23 No. 3 (2017) Do VC Firms of Different Ownership Structures Exert Heterogeneous Impact on the SMEs’ Profitability? Xi Yang This article is to investigate the heterogeneous effect of Venture Capital?VC, in abbreviated form?on the profitability performance of small and medium sized enterprises (SMEs, in abbreviate Intellectual Property Management Vol.23 No. 3 (2017) Patenting Bioinformatics Innovations: Emerging Trends and Challenges in the United States Tuhin Chatterjee Bioinformatics tools and techniques are useful not only to manage and analyze the vast amount of raw biological data generated from various genomics research but also to understand the ph