Perspective on Entrepreneurial Bricolage: A Bibliometric Analysis and Literature Review

Authors

  • Yuan Wang Chakrabongse Bhuvanarth International Institute for Interdisciplinary Studies, Rajamangala University of Technology Tawan-OK (RMUTTO), Thailand
  • Khunanan Sukpasjaroen Chakrabongse Bhuvanarth International Institute for Interdisciplinary Studies, Rajamangala University of Technology Tawan-OK (RMUTTO), Thailand
  • Pajongsak Moudsong Faculty of Business Administration for Society, Srinakharinwirot University, Thailand
  • Thitinan Chankoson Faculty of Business Administration for Society, Srinakharinwirot University, Thailand

DOI:

https://doi.org/10.5912/jcb1273

Abstract

"Entrepreneurial Bricolage" is a term used to describe a phenomenon whereby an individual develops new ideas, products, or ventures which are the result of creative activities that may provide solutions to problems they have encountered in their daily lives. The purpose of this paper is to provide an analysis and literature review on "Entrepreneurial Bricolage". We will be discussing key perspectives on "Entrepreneurial Bricolage", including its definition and theoretical foundations. We will also discuss the significance of entrepreneurial bibliology and mixology as ways for individuals to prepare for the future by learning about different lifestyles and cultures. Future research needs to focus on how entrepreneurial bricolage affects the effects of object expansions, role uncertainty, and dynamic change.

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Published

2022-10-11

Issue

Vol. 27 No. 3 (2022): Volume 27, Issue 3 2022

Section

Article