Integrating Symbiosis Theory in Journalism and Communication Education: A Biotechnological Innovation Approach

Abstract

In this paper, based on the knowledge chain synergy or internal linkage model of journalism and communication majors in universities and enterprises, a synergistic innovation body is established by connecting universities and enterprises through the symbiotic linkage and symbiotic network between symbiotic units. And the process of symbiotic collaboration within the same symbiotic interface after the establishment of connection between two or more symbiotic units and the construction of a symbiotic teaching model of collaborative innovation. Finally, the network questionnaire was used to analyze the impact of the co-innovation symbiosis model on the cognition of journalism career, and the innovative strategy of journalism and communication teaching was proposed in terms of the internal and external symbiosis mechanism. The results show that journalism communication college students think that having professional ethics is the most important M=4.66, SD=0.728, followed by having excellent editorial skills M=4.53, SD=0.738, and having broad basic knowledge of humanities M=4.43, SD=0.682, which shows that journalism communication students attach great importance to journalism professional ethics. The research in this paper provides factual reference and theoretical basis for cultivating professional values and ethics of journalism and communication students.