Authors

  • Diana Joseph CEO at Corporate Accelerator Forum, Innovation and Entrepreneurship Strategist
  • Amanda Cashin Co-Founder and Global Head of Illumina For Startups

DOI:

https://doi.org/10.5912/jcb993

Abstract

We describe the history, design and expansion of Illumina for Startups -- a case that represents a company with strong entrepreneurial capacity engaging in open innovation through a startup accelerator now expanding internationally with different models. This case highlights the strategy and tactical reasoning behind Illumina’s approach.