Illumina Accelerator: Next-Gen Corporate Accelerator with a Customer-Creation Focus
Diana Joseph
CEO at Corporate Accelerator Forum, Innovation and Entrepreneurship Strategist
Amanda Cashin
Co-Founder and Global Head of Illumina For Startups
DOI:https://doi.org/10.5912/jcb993
Abstract:
We describe the history, design and expansion of Illumina for Startups -- a case that represents a company with strong entrepreneurial capacity engaging in open innovation through a startup accelerator now expanding internationally with different models. This case highlights the strategy and tactical reasoning behind Illumina’s approach.